Jägermeister Jägerland — Frankfurt Airport Terminal 3
Client: Jägermeister
Project: Jägerland
Location: Frankfurt Airport, Terminal 3, Germany
Year: 2026
Role: Photographer
Usage: Travel Retail & brand communication
In June 2026, I was commissioned by Jägermeister to photograph the brand’s new Jägerland Travel Retail activation at Frankfurt Airport’s brand new Terminal 3.
Jägerland was the first activation to open in this new promotional space, and the brief was to document both the installation and the experience of travellers engaging with the promoters and brand.
I photographed the activation from a combination of wider environmental images and closer photographs of the branding, details and interactions between travellers and the Jägermeister team. The imagery was created for Jägermeister’s Travel Retail and brand communication.
Looking for photography for an airport activation, duty-free campaign or travel retail project?
I work internationally with brands and agencies on Travel Retail photography, including airport activations, brand experiences and social-first content.
Project reference: Jägerland was developed by dan pearlman. Their project page features photography credited to Adam Bertalan / Jägermeister.
